With more than 35 years of experience as a broker and developer in Downtown Brooklyn, Park Slope, and Carroll Gardens, Arlene Waye has become a cornerstone of New York’s real estate industry. In an exciting partnership, Arlene has joined forces with her daughter, Danielle Waye, a seasoned interior designer with over a decade of expertise. Together, at CENTURY 21 Awaye Realty, they deliver a comprehensive real estate service that marries Arlene’s extensive market knowledge with Danielle’s innovative design perspective.

Arlene’s impressive career has positioned her at the helm of some of Brooklyn’s most pivotal real estate transactions. Her in-depth understanding of the market, combined with a proactive approach to both sales and development, ensures clients receive tailored, high-value solutions. From guiding families with inherited properties to overseeing multi-million-dollar developments, Arlene’s reputation for resolving complex real estate scenarios is unmatched. Her expertise spans 1031 exchanges and crafting wealth-building strategies through expertly managed portfolios. Over the past 20 years, she has also set record-breaking sale prices-per-square-foot in neighborhoods like Brooklyn Heights, Carroll Gardens, and Gowanus.

What sets CENTURY 21 Awaye Realty apart is its ability to provide clients with an all-encompassing real estate experience. Danielle Waye’s 12 years of senior-level design experience at leading Manhattan firms adds a creative edge to their offerings. Together, this mother-daughter team provides end-to-end services—from acquisition and development to project management and sales. Their design-focused approach ensures that properties not only stand out aesthetically but also achieve maximum financial value.

In recent years, CENTURY 21 Awaye Realty has introduced specialized services for clients inheriting properties. These services include navigating complex family dynamics and maximizing asset value. Arlene and her team guide clients through the intricate process of selling inherited real estate and reinvesting proceeds into income-generating portfolios through strategies like 1031 exchanges and Delaware Statutory Trusts (DSTs). This ensures clients preserve and grow their wealth while benefiting from professional management and tax-saving solutions.

Partnering with CENTURY 21, the world’s leading real estate brand, represents a significant milestone for Arlene and her team. This collaboration allows them to leverage CENTURY 21’s cutting-edge technology, vast network, and global resources while maintaining the personalized service and local expertise clients value. With this partnership, CENTURY 21 Awaye Realty is positioned to dominate Brooklyn’s competitive real estate market, providing clients with an unparalleled experience backed by a global leader.

One of Arlene’s standout achievements is her excellence in portfolio management. By transforming assets into professionally managed, income-generating investments, she has cultivated long-lasting relationships with families and investors. Her seamless, hands-off approach allows clients to reap the benefits of real estate ownership without the burdens of day-to-day management, as Arlene and her team handle every detail.

Looking ahead, Arlene and Danielle are committed to expanding their offerings, forging new partnerships, and continuing to integrate design and real estate to deliver unmatched value. Their collaboration embodies a blend of tradition and innovation, ensuring CENTURY 21 Awaye Realty remains at the forefront of Brooklyn’s evolving real estate landscape.

Discover more about Arlene Waye and CENTURY 21 Awaye Realty at c21awayerealty.com.

Written in partnership with Tom White